20 November 2014: PR, social and experiential agency, Red Agency, is expanding its operations in Queensland with Graymedia merging into its Brisbane office. The move is part of a strategic investment plan to increase its profile and footprint in the Sunshine State.
Founded in 2009 Graymedia is well respected on the Brisbane PR scene and brings key strengths in healthcare, mining and resources, travel and tourism, education, sport, technology and finance. Owner and founder Yasmine Gray is a former President of the PRIA in Queensland and will become Principal, Red Agency Brisbane, reporting into James Wright, Managing Director of Red Agency Australia and Havas PR Asia-Pacific.
Wright said: "This is part of a strategic investment to develop the Red Agency business in Queensland. Our Brisbane office has always been a very tidy operation but the introduction of Graymedia will help scale up and increase our footprint. I believe the timing for growth is right and the qualities both teams bring will make for an increasing compelling offer to clients."
Gray said: "We are extremely pleased to be joining such an award winning team as Red Agency. We have always been very proud to be a Queensland born and bred company that has focused on quality and results. Now, together with Red Agency, we have a fantastic opportunity to grow and develop. The future for us all is very bright."
Wright added: "From the outset there has been an alignment of ideas and approach from both agencies, we are forward thinking companies with a strong creative slant, a focus on attention to detail and a commitment to evolving the role PR can play for our clients. It is great to bring in someone of the quality of Yasmine, who is a well respected industry leader known for her strategic approach, energy and dedication, into Red Agency."
Red Agency (www.redagency.com.au) has offices in Sydney, Melbourne and Brisbane. It offers strategic public relations and communications for clients across consumer, corporate, technology and government practice areas, as well as specialist teams in experiential and activation, Red Guerilla, and social strategy and community management, #RedSocial.
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For more information please contact James Wright on 0423 606 403 or email james.wright@redagency.com.au
Graymedia is a public relations, communications and marketing company with a difference. One of Queensland's top 400 companies and a registered consultancy with the Public Relations Institute of Australia and the Australian Marketing Institute, Graymedia prides itself on providing businesses of all sizes and in all fields with fully integrated professional PR and marketing services, making it an ideal one stop shop for any business’s promotional needs.
Thursday, November 20, 2014
Monday, November 10, 2014
Parmia strengthens its hold on the association and industry group market
Parmia Insurance is moving to cement its presence in the sector that made it the success it is today, following its recent acquisition by Arthur J. Gallagher, the world's fourth largest insurance broking and risk management company.
The Queensland based insurance brokerage was established by highly esteemed broker Danny Gumm in 2002. It will keep its focus very much on providing tailored insurance to associations and industry groups following the buyout.
Mr Gumm, who will remain in his role as Branch Manager, says partnerships with organisations such as the Australian Graphic Design Association (AGDA), where it has been able to develop unique and award winning cover for members, are Parmia’s bread and butter.
“Parmia was established to provide tailored insurance and risk management solutions to Australian associations and industry groups so that their members could better protect themselves and their businesses,” he said. “That founding focus will become even stronger as we now have the global strength of Arthur J. Gallagher behind us.”
Speaking ahead of AGDA’s highly anticipated Australian Design Biennale at Hobart’s Museum of Old and New Art on 14 November, of which Parmia is a key sponsor, Mr Gumm says he’s looking forward to the greater capability that comes from the backing of an organisation such as Arthur J. Gallagher.
“We’re very proud of the policies and coverage that we’ve secured for our clients through working with world leading underwriter, Lloyd’s of London,” he explained. “In many cases, the price in relation to the value of protection is unrivalled, and AGDA is just prime example of this. So we’re looking forward to being able to now extend that unique service offering out to more industries and associations.”
Despite the expansion of resources, Mr Gumm is quick to stress that the personalised and tailored service that clients have come to know and expect from Parmia will continue to be upheld.
“We pride ourselves on ensuring that each of our clients have their own dedicated account manager that really works with them to assess their risks and to develop a policy that meets their own individual needs,” he said. “That won’t change. We are not a one size fits all firm and we never will be.”
For more information on Parmia, please visit www.parmiainsurance.com.au.
Media Enquiries: Suzanne Ross at Graymedia on 07 3250 9406, 0488 441 589 or email s.ross@graymedia.com.au.
The Queensland based insurance brokerage was established by highly esteemed broker Danny Gumm in 2002. It will keep its focus very much on providing tailored insurance to associations and industry groups following the buyout.
Mr Gumm, who will remain in his role as Branch Manager, says partnerships with organisations such as the Australian Graphic Design Association (AGDA), where it has been able to develop unique and award winning cover for members, are Parmia’s bread and butter.
“Parmia was established to provide tailored insurance and risk management solutions to Australian associations and industry groups so that their members could better protect themselves and their businesses,” he said. “That founding focus will become even stronger as we now have the global strength of Arthur J. Gallagher behind us.”
Speaking ahead of AGDA’s highly anticipated Australian Design Biennale at Hobart’s Museum of Old and New Art on 14 November, of which Parmia is a key sponsor, Mr Gumm says he’s looking forward to the greater capability that comes from the backing of an organisation such as Arthur J. Gallagher.
“We’re very proud of the policies and coverage that we’ve secured for our clients through working with world leading underwriter, Lloyd’s of London,” he explained. “In many cases, the price in relation to the value of protection is unrivalled, and AGDA is just prime example of this. So we’re looking forward to being able to now extend that unique service offering out to more industries and associations.”
Despite the expansion of resources, Mr Gumm is quick to stress that the personalised and tailored service that clients have come to know and expect from Parmia will continue to be upheld.
“We pride ourselves on ensuring that each of our clients have their own dedicated account manager that really works with them to assess their risks and to develop a policy that meets their own individual needs,” he said. “That won’t change. We are not a one size fits all firm and we never will be.”
For more information on Parmia, please visit www.parmiainsurance.com.au.
Media Enquiries: Suzanne Ross at Graymedia on 07 3250 9406, 0488 441 589 or email s.ross@graymedia.com.au.
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